Lume Color & Cosmetic Project

Project overview

A full pastel range, matched across every touchpoint.

Lume Color launched six skincare SKUs at once and needed bottles, tubes and shippers that felt like one family. We developed a pastel system with a single kraft shipper, so the unboxing continues the shelf story at home.

Client	Lume Color Cosmetics
Scope	6 SKUs · bottles, tubes, shipper boxes
Services	Cosmetics Packaging, Decorating and Labeling

Challenge & approach

Six products, one unmistakable shelf block.

The challenge: pastel shades drift between print runs and substrates, and mismatched components cheapen a range. We locked a single color standard, proofed bottles and cartons side by side under retail lighting, and finished shippers in uncoated kraft so the pastel pops on arrival.

Outcome: a unified range that photographs as a set, ships safely in one box size, and reorders as a single program.